Data warehouse technology transforms the operational data store to general and compositive information. It also provides effective way for analysis and statistic to the mass data, and helps to do the decision-making. The paper introduces the data warehouse and the online analysis process. According to the power management information system, the paper analyzes the power-oriented multidimensiona...

We empirically examine the trade-off between the benefits of buying online and the benefits of buying in a local retail store. How does a consumer’s physical location shape the relative benefits of buying from the online world? We explore this problem using data from Amazon on the top selling books for 1497 unique locations in the US for 10 months ending in January 2006. In particular, we exami...

The paper investigates, using transaction cost theory, the concept of service convenience and its influence on utilitarian customer satisfaction and behavioural intentions to repurchase from an online store. Data used in the analysis was collected from utilitarian oriented online shoppers from Gauteng, South Africa using a structured questionnaire. According to the findings search, evaluation, ...

Previous research has shown that external reference prices provided by price comparison sites are known to increase both sellers’ price competition and buyers’ price sensitivity. However, there is no clear answer regarding the different impacts of various competition patterns, which are caused by the advent of competitors within price comparison sites, with respect to consumers’ perceptions of ...