Building online trust and understanding its relationship to online consumer behavior are important topics for e-commerce designers and human-computer interaction researchers. In this paper, the relationships between multidimensions of online trust (integrity, benevolence, and ability) and purchase intention are tested and discussed. Furthermore, the uncertainty avoidance cultural orientation, s...

The present study is aimed at investigating the impact of mentoring on intention to stay of Gen Y employees working in Indian IT industry. Also, the mediating roles of perceived organization support and affective commitment are examined. Primary data were collected from a sample of 314 Gen Y employees (born between 1980-2000) from IT industry in Delhi, NCR India. Data analysis was carried out u...

background & aim: the prevalence of gestational diabetes during pregnancy is one of the major maternal and fetal complications. self-care behavior could be an effective method to control gestational diabetes induced by pregnancy. the theory of planned behavior (tpb) is one of the popular conceptual frameworks for the study of human action and the prediction and understanding of particular behav...

This study explains the effect of work stress and remuneration packages on turnover intention, using job satisfaction as a mediator. The object research is one companies engaged in palm oil sector Jakarta, PT Kruing Lestari Jaya. discusses theory four variables, namely stress, packages, satisfaction. used quantitative methods through distribution questionnaires via Google Form to 48 respondents...

<em>The purpose of this study was to analyze the mediating effect brand image and trust between celebrity endorsements purchase intention Instagram users. Respondents in were women users who followed Maudy Ayunda's as a marketing influencer for pond's brand, analytical method used path analysis. The results stated that influence support on users' through smaller than direct intention.<...

This study aims to examine the influence of trust repurchase intention with e-satisfaction as a mediating variable. uses an online survey designed collect data from millennial generation who have made at least two purchases Tokopedia. A total 113 responses were considered valid, for analysis using SEM-PLS approach. Overall, findings show that there is no direct significant relationship between ...

Purpose This paper aims to explore the shopping intention of local products. Using theory planned behavior model, authors study effect egoistic and altruistic benefits influence contextual limitations people’s own on buy fresh fruits vegetables. Methodology uses a sample 1,200 consumers south European city test model using structural equation modeling technique with partial least squares. Findi...