Providing customers with high-quality information is a key determinant for the success of mobile Internet. This study identifies the important dimensions of information quality in increasing user satisfaction and customer loyalty for mobile Internet services. In order to achieve this goal, we propose a general model of information quality with four dimensions, which we constructed by expanding ...

Customers could switch service provider easily because of lower searching cost and identical service in online environment. Most marketing research for customer loyalty emphasizes the effect of satisfaction and switching barrier, derived from investment model. However, how satisfaction and switching barrier influence customer loyalty has been less conclusive. The possible reason is neglect of c...

Ulises Cortés a, Cristian Barrué a, Roberta Annicchiarico b, Javier Vázquez-Salceda c, and Carlo Caltagirone d,b a Technical University of Catalonia. LSI-IA c/Jordi Girona 1 & 3. 08034 Barcelona, Spain. E-mail: {ia,cbarrue}@lsi.upc.es b IRCCS Fondazione Santa Lucia. Via Ardeatina 306. 00179 Roma, Italy. E-mail: [email protected] c Utrecht University. P.O.Box 80.089, 3508 TB Utrecht...

As people increasingly play online games, numerous new features have been proposed to increase players' log-on time at online gaming sites. However, few studies have investigated why people continue to play certain online games or which design features are most closely related to the amount of time spent by players at particular online gaming sites. This study proposes a theoretical model using...

The Internet and all other types of networks have changed life in general and doing business in particular, and as a result, many companies are now conducting and transferring their businesses online. In this paper, the authors evaluate whether loyalty issues are the major obstacles to the growth of e-commerce in Jordan. A survey conducted for the study reveals that technology fears are major b...

Evidence exists that one successful strategy to satisfy and retain customers is offering superior service quality. Motivated by the growing interest in e-commerce, we focus our research questions on identifying the key dimensions of e-commerce service quality and its relationships to customer satisfaction and loyalty. In exploring answers to our research questions a hypothesized model is propos...

This paper examines satisfaction and loyalty in a virtual environment via an online survey of members of a frequent guest program of a major hotel chain. In contrast to the view that web customers are fickle and disloyal, the web does provide an additional channel to build relationships, deliver satisfaction and create or sustain loyalty. The results of this survey show that the more customers ...

Reciprocal customers may disproportionately improve the performance of markets for experience goods. Reciprocal customers reward (punish) …rms for providing good (bad) quality by upholding (terminating) the customer relation. This may induce …rms to provide good quality which, in turn, may induce a positive externality for nonreciprocal customers who would, in the absence of reciprocal types, f...

this study aimed to provide a framework to assess the e-readiness of ramak company in shiraz. to that end, after reviewing the related literature in the field of e-readiness and selecting the proper model, the model parameters were distributed among experts in the form of a questionnaire, and with the help of fuzzy screening, 49 indicators were finalized. then, using the combination method of d...