Human resources are the most important potential of any organization, and therefore organizations must find, attract retain employees with appropriate knowledge skills. This includes an adequate way motivating rewarding employees, which has a positive effect on their satisfaction, loyalty commitment to organization. The subject research parameters employee motivation organizational in commercia...

Vendors are important players in milk procurement and distribution among the consumers especially urban semi-urban areas. In order to understand their role motivational factors marketing, a study was conducted four regions of Uttar Pradesh during 2020-2021. A sample 120 considered for by randomly selecting 30 respondents each from western, eastern, central Bundelkhand Pradesh. The primary data ...