Social media operates in the online environment, and the challenge is to enhance the end-user experience. The chapter asserts that the consumer experience and behaviour in the online (e.g. e-commerce) and offline environments have some commonality with social media. Building a successful brand online is a prerequisite for success, but fundamental to trusting brand beliefs is the ability to crea...

Social networking sites are becoming a prevalent form of communication in the escalation of romantic relationships. An online survey (n=403) addressed emerging adults' experiences with Facebook and romantic relationships, particularly a unique affordance of Facebook: the ability to declare oneself as "In a Relationship" and actively link one's profile to a romantic partner's, commonly known as ...

In this paper, we extend the classical BDI architecture for the treatment of social commitments based communication by: (1) linking social commitments and individual intentions, (2) providing a model of the cognitive aspect of communication pragmatics in order to automatize social commitment based communication. In particular, we introduce a general decision-making process leading to attitude c...

This study employed social cognitive theory and social cognitive career theory (SCCT) as foundations to explore the influence of high school students’ beliefs about female gender roles and female engineer role models on science, technology, engineering, and mathematics (STEM) self-efficacy and professional commitment to engineering. A total of 88 students from a national girls’ high school part...

Social Computing (SC) requires agents to reason seamlessly both on their social relationships and on their goals, beliefs. We claim the need to explicitly represent the social state and social relationships as resources, available to agents. We built a framework, based on JaCaMo, where this vision is realized and SC is implemented through social commitments and commitment protocols. 1998 ACM Su...

The aim of this work is to propose a model-theoretic semantics and a complete logic for the dynamics of commitments. In the first part of the article, a formalization of the concept of social commitment in STIT logic is presented. STIT is one of the most prominent formal accounts of agency. It is the logic of constructions of the form “agent i sees to it that φ”. In the second part, the article...

Theories of commitment, altruism and reciprocity have all been invoked to explain and describe behavior in public goods and social dilemma situations. Commitment theories have been used to explain behaviors like water conservation and voting. Theories of altruism are applied to explain contributions to charities and intergenerational transfers and bequests. Theories of reciprocity have been inv...

Background: Organizational commitment and its significant impact on the job satisfaction and performance has been the subject of many studies. Regarding the importance of organizational behavior and its role in service quality, the purpose of this study was to explore the relationship between nurses’ organizational commitment and hospital services in order to improve its qu...

BACKGROUND Researchers have long recognized the importance of a central government's political "commitment" in order to mount an effective response to HIV. The concept of political commitment remains ill-defined, however, and little guidance has been given on how to measure this construct and its relationship with HIV-related outcomes. Several countries have experienced declines in HIV infectio...