Abstract This paper proposes a seminal model that combines heuristics and preferences to analyse decision-making processes related the consumption of goods services. The has been built by recombining different results from economic psychology in particular research programme called ecological rationality or environment-consistent rationality. With regard their algorithms, addition well-known le...

Purpose:- This study was aimed at extending the understanding of Covid-19 literature regarding Consumer Behaviour by using bibliometric technique analysis. Design/Methodology/ approach:- The current adopts analysis and based on records extracted from Scopus database. database selected since it known to be major citation abstract peer-reviewed covering an extensive collection topics. Findings:- ...