We develop a dynamic model of sustainable competitive advantage in hypercompetitive environments. We argue that competitive advantages of firms can be sustainable even if resource-based advantages of firms can be quickly replicated by rivals or when the barriers to entry are almost non-existent. This is accomplished through intensive entrepreneurial activity of firms during the equilibrating te...

1. When customers call in, their orders and credit card information are received by the customer service department. 2. Once the order is received, the order details and credit card information is sent to the Finance department for processing. 3. If the credit card authorization is unsuccessful, then the Finance department sends a “rejection” notification to the Customer Service department. 4. ...

In ecommerce, many market followers would like to have personalization systems in place to more effectively compete with market leaders. However, retailers face a significant challenge in forming initial trust with new customers, especially when the new customers are culturally diverse. Acknowledging this dilemma, this study examines the moderating cultural effects of espoused individualism/col...