highly competitive, dynamic and complex environment of banking industry and increasing growth of customers’ demand has led to lots of changes in this industry. therefore, e-loyalty has changed to a considerable subject in e-business environment to preserve customers. this study is conducted in order to identify and study the factors affecting e-loyalty of e-banking services’ users. the methodol...

in recent years, information technology has highly affected the banking industry and the distribution channels of banking services toward self-servicing alternatives. at the present time, many banks and financial institutions are actively developing new electronic products for their customers but since customers don’t adopt and use the services, they can not profit from these new services. the ...

services require high involvement of consumer in consumption process. when consumers experience a service, their evaluation of service quality will change. the propose of current study is to provide a conceptual model for measuring hardware and software quality of banking services in the context of iran’s banking industry. current study is descriptive-applicable one in which has been done by a ...

The purpose of this paper is to determine those factors that influence the adoption of internet banking services in Tunisia. A theoretical model is provided that conceptualizes and links different factors influencing the adoption of internet banking. A total of 253 respondents in Tunisia were sampled for responding: 95 were internet bank users, 158 were internet bank non users. Factor analyses ...

The tremendous advances and the aggressive infusion of information technology had brought in a paradigm shift in banking operations. With the rapid proliferation of Internet Technology banking sector now takes a different approaches often termed as E-banking. The adoption of Ebanking becomes a necessity for the banking which wishes to maintain its share of market and retain its customers. In on...

Conventional measures of banking sector The traditional indicators utilized for assessing the size, depth and development of a country’s banking (financial) sector are: • The ratio of M2 to GDP • The ratio of private credit to GDP. In particular, both these measures have been used to show the causal effects of financial development on economic growth. However, both measures have some limitation...

Consumer banking brings a drastic change in a common person’s life. It is not only the name of giving services to elite and privileged class of the society but is also to facilitate the common people, which normally represent a big proportion of the society. Although this change brought betterment to an ordinary lifestyle dweller but has also created new challenges of handling the mass consumer...

the aims of this paper are to measure the brand equity of e-banking services, and to improve the conceptualization of customer-based e-service brand equity. a pilot and a main study were conducted. the findings in this study support the model of customer-based brand equity in e-service. a pilot and a main study were conducted. this study used a sample of 130e-banking customers. from the interre...

Internet banking is a tool in the service delivery arsenal for banks. This study focuses on client-bank relationship and on how Internet adoption may improve the qualitative relationship between banks and firms in Ghana and the business they serve. The study adopted a triangulation approach in meeting its objectives. A sample of 180 companies was sampled from the manufacturing, commerce, and se...

Indian banking industry, today is in the midst of an IT revolution. A combination of regulatory and competitive reasons has led to increasing importance of total banking automation in the Indian Banking Industry. The purpose of the paper is to examine the impact of information technology on operational activities of banks, operational efficiency of employees and to acquaint with the level of sa...