qfd is a mechanism for translating the voice of customer into product through various stages of product planning, engineering and manufacturing that widely implemented in modern enterprises throughout the world. in parallel with welcoming to qfd, a lot of academic efforts have gone into improving and completing this method. now traditional methods for determining relative importance of factors ...

Profitability analysis is a tool which enables the users to evaluate company’s performance. Customer profitability analysis idea is to figure out the customer service activities and cost drivers to determine the profitability of each customer or group of customers. The use of customer profitability analysis appears as a powerful tool to allow management to consider the cost and profit from a cu...

The ability to capture customer needs and to tailor the provided solutions accordingly, also defined as customer intimacy, has become a significant success factor in the B2B space in particular for increasingly "servitizing" businesses. Providers aim at achieving competitive advantages, such as cross-selling and customization by leveraging customer relationships and customer knowledge. However,...

The Cloud computing Software-as-a-Service (SaaS) model has changed the sales model for software providers. The SaaS model transforms the traditional license based model to a subscription model, which allows customers to access applications over the Internet without software and hardware upfront costs and provides reduced maintenance costs. However, the key for sales is still customer satisfacti...

Web applications play a vital role in the IT field for satisfying the web customer. The customer always depends on the online transaction processing system. The web application has various forms which gives a complete service to the customer. These various forms have options that are used to satisfy the customer’s needs because of the attraction over web sites existing in the global market. The...

To satisfy customers and achieve market success, an engineered product must be designed to match the intended application. It is asserted here that successful products in mature markets have followed a set of implicit rules which represent necessary (but not sufficient) criteria for success. This research seeks to discover and document an understanding of some of these implicit rules, and conve...

First-generation E-commerce applications, such as corporate web sites or electronic catalogs have often been developed from a technological or marketing perspective. Technological features do not fit the customer’s requirements or marketing does not conceive E-commerce as part of their customer relationship program. Disappointing transaction figures or business cases for E-commerce are the most...

Requirements elicitation is a critical and error-prone stage in software development where user requirements should be defined accurately to ensure the success of the software system. In a highly competitive market, businesses are focusing more on satisfying customer needs which largely affect customers decision to buy the software product, providing the potential for the success of the softwar...