Trust and satisfaction are essential ingredients for successful business relationships in business-toconsumer electronic commerce. Yet there is little research on trust and satisfaction in e-commerce that takes a longitudinal approach. Drawing on three primary bodies of literature, the theory of reasoned action, the extended valence framework, and expectation-confirmation theory, this study syn...

The imperative basis for profitability and increased market share the businesses is customer loyalty. To improve loyalty, firms have to establish lasting relationship with customers. present study investigates influence of management (CRM) on loyalty (CL). Moreover, it reveals whether service quality (SQ) satisfaction (CS) functions as mediators. Data were collected using purposive sampling. St...

The rapid growth of Internet shopping has led to increasing interest in how to inspire customer e-loyalty and e-satisfaction in Malaysia. By using TAM and TRA as the theoretical base, this study aims to investigate the impact of perceived usefulness, perceived ease of use and perceived enjoyment on customer e-loyalty and e-satisfaction. SPSS and SmartPLS (M3) are used as the main analytical too...

This study aims to test a model linking destination image, perceived value, tourist satisfaction, and tourist loyalty. Based on a sample of 300 tourists travelling by car from the World Natural Heritage Site of Tianchi, China, a new model of destination image was explored and data were analysed using partial least squares structural equation modelling (PLS-SEM). The results show that perceived ...

This research examines the relationships among four dimensions of experiential value (aesthetic, playfulness, service excellence and efficiency), consumer satisfaction, and e-loyalty in an e-shopping setting, along with the moderating role of shopping behavior category. Structural equation model and multiple regression analysis are used to test the hypotheses. The results indicate that extrinsi...

The aim of this paper is to investigate the association and impact between online banking service practices on e-customer satisfaction, loyalty. In addition, it aims analyze mediating role e-satisfaction e-loyalty. research followed E-S-QUAL model measure quality (OBSQL) by five dimensions: service, site organization, website efficiency, user-friendliness, security, privacy. It based quantitati...

The evolution of information technologies has produced changes in learning, creating ubiquitous learning. This paper presents a case study on institutional repository service quality and users’ loyalty to College Libraries in Taiwan. Hierarchical regression analysis was used to test the hypotheses. (1) Institutional repository service quality has a direct positive prediction on users’ loyalty. ...

Brand Loyalty is the only tool for any company to survive in a severe competition. Brand helps in creating relationship between consumer and producer. In this research we study and investigated the effect of service quality, perceived quality, perceived value, brand trust and customer satisfaction on brand loyalty. The service quality, perceived quality and value were determined to be input var...

today, companies with superior performance in various industries are moving towards customer retention and loyalty. because they have found that it is very expensive to attract a new customer and to maintain its position in the highly competitive environment they need loyal customers. therefore, identifying the factors that affect on customer loyalty is very important. hence, this study examine...