In the contemporary society memory institutions experience great changes associated with digitization-the new method for preservation, education and access. Since in many cases memory institutions have the insufficient budgets, commercial promotion of cultural heritage can be seen as an alternative financial source indicating the possible niches, like cultural tourism, in the digital services m...

The Secretariat for the Common Market for East and Southern Africa (COMESA) has developed a comprehensive approach and program initiative to address climate change within the context of its responsibilities and strategy for promotion of the Comprehensive Africa Agriculture Development Programme (CAADP). The Climate Initiative is divided in two parts, the first directed to Frameworks & Tools (fo...

The Secretariat for the Common Market for East and Southern Africa (COMESA) has developed a comprehensive approach and program initiative to address climate change within the context of its responsibilities and strategy for promotion of the Comprehensive Africa Agriculture Development Programme (CAADP). The Climate Initiative is divided in two parts, the first directed to Frameworks & Tools (fo...

In investigating the effects of algorithmic trading on stock market liquidity and commonality in liquidity in different market conditions in an electronic limit order market, we find algorithmic trading increases stock liquidity by narrowing quoted and effective bid–ask spreads. Furthermore, algorithmic trading decreases commonality in liquidity; this finding is robust across a variety of liqui...

Competition law has become the latest hype in Malaysia since the enforcement of the Malaysian Competition Act 2010 in January 2012. However, this is nothing new, as competition regulation in the communications industry has been around since 1999 under the Communications and Multimedia Act 1998. Competition law involves the promotion or maintenance of a competitive market, which has various obje...

The Secretariat for the Common Market for East and Southern Africa (COMESA) has developed a comprehensive approach and program initiative to address climate change within the context of its responsibilities and strategy for promotion of the Comprehensive Africa Agriculture Development Programme (CAADP). The Climate Initiative is divided in two parts, the first directed to Frameworks & Tools (fo...

This paper reviews and assesses some of the Productive Development Policies currently being implemented in Uruguay. We have selected three horizontal and three vertical policies and consider them in light of the market and public failures they attempt to address and minimize. Horizontal policies comprise Innovation, Industrial Promotion and Directives for Industrial and Technological Developmen...

Companies spend millions of dollars on advertising to boost a brand’s image, while simultaneously spending millions of dollars on promotion that calls attention to price and erodes brand equity. This situation arises because both advertising and promotion are necessary to compete effectively in dynamic markets. Consequently, brand managers need to account for interactions between marketing acti...

The main objective of this article is to describe the importance of relationship of various components of pricing methods for attaining competitive advantage in market. Pricing methods comprise of Product pricing methods and Service pricing methods. Generally the Product pricing methods consist of product, price, place and promotion and it is generally used for pricing methods of tangible goods...

Document Summary) Although progress has been made in understanding market-driven businesses from a theoretical perspective, relatively few empirical studies have addressed the capabilities needed to become market-driven and the performance advantages accruing to firms possessing these capabilities. One of the barriers faced has been in defining what is meant by the term "market-driven". A study...