نتایج جستجو برای: market promotion
تعداد نتایج: 234068 فیلتر نتایج به سال:
the outcome of this research is a practical framework for “idea generation phase of new product development process based on customer knowledge”. in continue, the mentioned framework implemented in a part of iran n.a.b market and result in segmenting and profiling this market. also, the critical new product attributes and bases of communication message and promotion campaigns extracted. we have...
now-a-days graphic design plays a major role in influencing culture, society, business, and customers, in such a way that one could look upon every individual as a potential customer. graphic designers seek to identify customers needs and find an intelligent solution for them. correct identification and understanding of those needs is the first step towards achieving ones goals. marketing knowh...
چکیده ندارد.
this article intends to examine some theoretical viewpoints related to share values and prices in the stock market. in this context, the role of di vid end policie s, as well as the corelation of pricing th eories and dividends in postulating the market prices are studied. furthermore, the effects of promotion sh ares in the market, and the role of price anticipations and expected trends in the...
Standard models of promotion tournaments assume that rms can commit to arbitrary tournament prizes. In this paper, a rms ability to adjust tournament prizes is constrained by the outside labor market, through the wages other rms are willing to o¤er to the promoted and unpromoted workers. The paper shows that su¢ ciently patient rms may be able to retain some control over the tournament pri...
In this paper, we examine trade promotion decisions in manufacturer-retailer channels where retailers face consumer demand uncertainty. We first present the theoretical analysis for two types of markets where trade promotion discounts are offered either as off-invoices or as scan-backs. We derive testable hypotheses by comparing wholesale and retail prices, retailer order quantities, and profit...
The USDA’s Market Access Program (formerly Market Promotion Program) recently underwent a major change to redirect all branded products export promotion funds to small domestic firms and cooperatives. The redirection responded to criticisms by the General Accounting Office of past allocations of branded products export promotion funds to large, experienced exporters. This study uses a firm-leve...
In text books as well as in the business literature, market basket analysis is often promoted as a means to obtain product associations to base a retailer’s promotion strategy on. They argue that associated products with a high lift/interest can be promoted effectively by only discounting just one of the two products. Implicitly, they argue that market basket analysis automatically identifies c...
نمودار تعداد نتایج جستجو در هر سال
با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید