Analogy and metaphor are figurative forms of communication that help people integrate new information with prior knowledge to facilitate comprehension and appropriate inferences. The novelty and versatility of the Web place cognitive burdens on learners that can be overcome through the use of analogies and metaphors. This paper explores three uses of figurative communication as design elements ...

“Leka pelian” is a traditional poem of the Iban community in invocation category, which used healing rituals. Every word sung by “manang” “leka decorated with figurative language and metaphors to add more beauty art poetry. However, lack experts makes it difficult for younger generation, especially community, understand “manang”. This has led generation showing less interest delving into oral t...

To comprehend figurative utterances such as metaphor or sarcasm, a listener must both judge the literal meaning of the statement and infer the speaker's intended meaning (mentalizing; Amodio and Frith, 2006). To delineate the neural substrates of pragmatic comprehension, we conducted functional magnetic resonance imaging (fMRI) with 20 normal adult volunteers. Participants read short stories fo...

This research aimed at describing the metaphors used by Mohede in eight songs he wrote. As a qualitative research, this study rellied data upon lyrics of chosen songs. The analysis applies theory Lakoff and Johnson which divided into three types namely structural metaphor, orientational ontological metaphor. followed steps Bogdan Biklen as follows identification, categorization, explanation, in...

Are processes of figurative comparison and figurative categorization different? An experiment combining alternative-sense and matched-sense metaphor priming with a divided visual field assessment technique sought to isolate processes of comparison and categorization in the 2 cerebral hemispheres. For target metaphors presented in the right visual field/left cerebral hemisphere (RVF/LH), only ma...