For any organization sound marketing strategy and quality assurance play vital role in the growth of the organization. The price, quality and service, service centers, friendly attitude, Discounts on sales, esthetics, store location and appearance, ease of operations, guarantees and warranties, adopting new ideas, and flexible payments terms were considered to study the perceptions of the res...

This study examines the nature of competition between the two leading brands of a national small size market by estimating shortand long-term competitive reactions via a Structural VAR (SVAR) model. The primary findings indicate how the two competitors react, which marketing instruments are used, and when competitive reactions affect crossand own-sales. The empirical results suggest that compet...

accurate and effective electricity price forecasting is critical to market participants in order to make an appropriate risk management in competitive electricity markets. market participants rely on price forecasts to decide on their bidding strategies, allocate assets and plan facility investments. however, due to its time variant behavior and non-linear and non-stationary nature, electricity...

M often employ market response models as decision aids and historical information of competitors’ market outcomes to aid their competitive decisions in oligopolistic settings. However, little is known about how access to a decision aid or the availability of competitors’ market outcomes impact a firm’s competitive decisions (e.g., prices) or market outcomes resulting from those decisions (e.g.,...

This paper analyses market valuations of UK companies using a new data set of their R&D and IP activities (1989-1999). In contrast to previous studies, the analysis is conducted at the sectoral level, where the sectors are based on the technological classification in Pavitt (1984). The first main result is that the valuation of R&D and IP varies substantially across these sectors. To explore th...

In the current competitive market, ‘service quality’ management is the key to survival and success of businesses. There exists a variety of definitions of the term ‘service quality’ in the literature and referring to the existing definitions, a variety of scales have been developed for measuring service quality. Amongst the others, ‘SERVQUAL’ is the popular service quality measurement scales (S...

raisin is one of the most important agricultural products in iran. iran after the turkey and america countries is the third largest exporter of raisin in world. using the indices of export advantage, import advantage, concentration ratios and the herfindahl-hirschman, have been analyzed to check the state trade and market structure of export and import of raisin product in the world during 2001...