Pleasure and displeasure can be parsed into anticipatory and consummatory phases. However, research on pleasure and displeasure in major depressive disorder (MDD), a disorder characterized by anhedonia, has largely focused on deficits in the consummatory phase. Moreover, most studies in this area have been laboratory-based, raising the question of how component processes of pleasure and displea...

Over time, how does beauty develop and decay? Common sense suggests that beauty is intensely felt only after prolonged experience of the object. Here, we present one of various stimuli for a variable duration (1-30 s), measure the observers' pleasure over time, and, finally, ask whether they felt beauty. On each trial, participants (N = 21) either see an image that they had chosen as "movingly ...

Media entertainment refers to users' enjoyment of media-induced sensations. This chapter argues that users feel entertained to the extent that media supports their adaptive tendencies to recreate and grow psychologicallY. Within the boundaries of their physiological regulation, users are believed to engage actively in cognitive, affective, and behavioral challenges imposed by media, in order to...

Background: Diabetes mellitus is a common metabolic disorder worldwide. It imposes excessive psychological stress on patients which negatively affect the course of the disease. The brain-behavioral systems have a role in dealing with stressful events such as chronic disorders. Objective: Comparison the brain-behavioral systems and psychological distress in diabetic patients and non-diabetics. ...

Sexual pleasure is best attained through facilitating access to the highest standard of health. Today global data show a persistent high burden sexual health issues. Yet, remains sensitive, stigmatized, and unspoken topic in healthcare services. This article examines how incorporate value for into services, grounded assumption that fundamental reason why people have sex acknowledging this can s...

Websites contain multiple visual stimuli. The visual complexes presented on webpages result in diverse levels of information uncertainty (IU) and induce viewers’ perceptive and cognitive responses (Eroglu, Machleit, & Davis, 2003). The inclination of one’s uncertainty avoidance (UA) relates to his/her emotional responses and adapts the information uncertainty in a contrary direction. (Marcus, 2...