buyer commitment to an exchange relation is a key issue in industrial marketing. commitment to an exchange has several benefits for buyer and seller such as increasing exchange efficiency, decreasing exchange cost and uncertainty. this article investigates commitment in b2b relationships from perspective of purchasing department managers. in the present study the satisfaction effects of purchas...

Online auctions are among the most influential e-business applications. Their impact on trading in the B2B (business to business), as well as in the B2C (business to consumer) and C2C (consumer to consumer) areas is both remarkable and inevitable. Although there have been considerable efforts in setting up market places, online trading still lays in its early stages. Quite a few companies have ...

Objective A great number of customers spend much more time than expected on shopping because of a lot of reasons like variety in products. Thus, they may feel confused and disappointed. Such confusion can influence purchasing procedure and determine purchasing behavior. Such customers fail to purchase wisely and may face difficulty choosing appropriate and reasonable products. However, if the ...

ISSUE: In most states, one agency has responsibility for Medicaid enrollees' physical health services and at least one other agency has responsibility for their behavioral health services. Apportioning responsibility for the physical and behavioral health of Medicaid beneficiaries into different agencies inevitably leads to different--and sometimes misaligned--policy goals, program priorities, ...

This paper aims to develop a framework for the understanding of why and how supplier management influences the buying company’s strategy and performance. These are highly dependent on suppliers’ actions and on the way the relationships with them are managed by the buying company. Authors have developed extensive and valuable research on the impact of supplier relationships in a network context....

Highlight Electric Industries is a French multinational whose core business involves the design and assembly of industrial equipment. The firm's General Management has noticed that productivity reserves still exist within its purchasing management function. External growth had enhanced this potential throughout Highlight Electric's different expansion phases. The company has therefore decided t...