This paper proposes a reactive website design strategy based on two complementary website analyses. An analysis of 15 Swiss hotels' combined log files – 345’440 web site visits and 2’107’397 page views – combined with content analysis of the same hotel websites illustrate practical insights on how consumers find and navigate hotel websites, as well as academic insights on the use and limitation...

Problems encountered in multiple regression due to multicolinearity or missing data can be overcome by using PLS regression. Several versions of the PLS regression algorithm exist. In this paper, we present a new version of this algorithm which can be extended to generalized linear regression models such as ordinal or multinomial logistic regression, generalized linear models, and Cox regressio...

Traditionally, multivariate discrete data are analyzed by means of log-linear models. In this paper we show how an algebraic approach leads naturally to alternative models, parametrized in terms of the moments of the distribution. Moreover we derive a complete characterization of all meaningful transformations of the components and show how transformations affect the moments of a distribution. ...

We present a deterministic algorithm running in space O ? log 2 n= log logn solving the connectivity problem on strongly unambiguous graphs. In addition, we present an O(logn) time-bounded algorithm for this problem running on a parallel pointer machine.

Antimicrobial photodynamic inactivation (aPDI) employing the BODIPY-based photosensitizer 2,6-diiodo-1,3,5,7-tetramethyl-8-(N-methyl-4-pyridyl)-4,4'-difluoro-boradiazaindacene (DIMPy-BODIPY) was explored in an in vitro assay against six species of bacteria (eight total strains), three species of yeast, and three viruses as a complementary approach to their current drug-based or non-existent tre...

This study’s objective was to understand how chief executive officers’ (CEOs) gender affects hotel businesses’ survival. Female managers’ influence has already been examined in other sectors, but researchers have not studied women CEOs’ role management and A sample of 2615 Spanish companies during the period 2005–2018 for their survival affected by variables financial aspects, years experience ...