George Ritzer, a sociologist at the University of Maryland, has proposed an influential thesis that suggests that many aspects of the fast food industry are making their way into other areas of society. This article explores whether his thesis, known as the McDonaldization thesis, is applicable to academic libraries. Specifically, it seeks to determine to what extent academic libraries may be c...

I this paper, we study the entry and expansion decisions of McDonald’s and KFC in China using an originally assembled data set on the two chains’ expansion in the China market from their initial entry up to year 2007. We analyze how the presence of a rival affects each firm’s strategies. The results indicate that a rival’s presence has a net positive effect on a chain’s expansion decision. We f...

text: 245 Words text: 1,886 Tables: 1 Figures: 1 References: 24 Correspondence to: Roberto De Vogli, Department of Health Behavior and Health Education, School of Public Health, University of Michigan, 1415 Washington Heights, Ann Arbor, MI 48109-2029 (US) (email: [email protected]).

BACKGROUND An ongoing debate in the literature is how to measure the price of food. Most analyses have not considered the value of time in measuring the price of food. Whether or not the value of time is included in measuring the price of a food may have important implications for classifying foods based on their relative cost. OBJECTIVE The purpose of this article is to compare prices that e...