This paper develops a decentralized leader-follower game for network design of a competitive supply chain problem in which a new chain as the leader enters a market with one existing supply chain as a follower. Both chains produce an identical product, customer demand is inelastic and customer utility function is based on Huff gravity-based model. The leader wants to shape his network and set a...

Cooperative (co-op) advertising plays a significant role in marketing programs in conventional supply chains and makes up the majority of promotional budgets in many product lines for both manufacturers and retailers. Nevertheless, most studies to date on co-op advertising have only assumed that the market demand is only influenced by the advertising level but not in any way by the retail price...

Green supply chain management has received increasing attention as consumers have become more environmentally conscious. Manufacturers are making green investments to meet consumers’ demands, while retailers in different markets often engage cooperative promotion attract consumers. This study develops game theoretic models for investigating two cross-market firms with channel structures, i.e., ...

In this paper we examine, how the benefits of Supply Chain Management, as announced by the literature and widely accepted, can simulatively be proven. We first present selected results of a survey conducted on the European automotive industry, which show an evident need for transparency, in terms of the quantification of the added-value of Supply Chain Management. For this purpose we introduce ...

The objective of the paper is to study how wholesale price and revenue sharing contracts affect operations and marketing decisions in a supply chain under different dynamic informational structures. We suggest a differential game model of a supply chain consisting of a manufacturer and a single retailer that agree on the contract parameters at the outset of the game. The model includes key oper...

We examine cooperative games in supply-chain management termed Inventory Games. Supply-chain management has non-cooperative and cooperative interactions between the participating players. We provide a concise survey of cooperative inventory games in the form of extensions on two basic problems. For deterministic games, Economic Order Quantity-like policies with joint replenishment are of primar...