نتایج جستجو برای: marketing tactical capabilities
تعداد نتایج: 147520 فیلتر نتایج به سال:
PURPOSE OF REVIEW This review focuses on development and maturation of the tactical evacuation and en route care capabilities of the military trauma system in Afghanistan and discusses hard-learned lessons that may have enduring relevance to civilian trauma systems. RECENT FINDINGS Implementation of an evidence-based, data-driven performance improvement programme in the tactical evacuation an...
Airborne tactical decision making is degraded as a result of sophisticated threat capabilities, high data rates and uncertainties, and the necessity for timely response. Under investigation at the Naval Air Development Center is the concept of a plan recognition model to assist the tactical decision maker in interpreting and predicting the activities of enemy platforms.* On-going work in the fi...
This paper describes the development of a software tool for optimizing large-scale air combat tactics using stochastic genetic algorithms. The tool integrates four key components: 1) autonomous blue/red player agents, with their individual aircraft and tactics; 2) an engagement simulator used to play out a tactical scenario; 3) performance metrics reflecting engagement outcome and tactical adva...
Consumer goods companies must reinvent their digital marketing capabilities to actively engage consumers and move them along the path to purchase by consistently delivering highly personalized, authentic and valuable brand experiences across marketing channels.
Objective: Study clarifies the effect of greening Porter's competitive advantage in the marketing process by emphasizing the marketing information system. Method: Study used applied developmental and qualitative method. Population included experts and marketing and environmental experts of oil companies, from which 13 samples were selected by targeted snowball method for semi-structured intervi...
The development of information and communication technology (ICT), very rapidly. Various application systems created to support and simplify business processes. Many companies provide a lot of fund to invest and adopt ICT. This study aims to investigate the impact of the adoption of ICTs on the customization capabilities and performance of the business, which includes the marketing performance ...
The Networked Underwater Warfare Technology Demonstration Project (NUW TDP) is a Defence R&D Canada activity that will spend approximately $6.2M over four years to investigate, via simulation and real-time demonstration, future capabilities for the Canadian Navy and Maritime Air to carry out integrated, singleand multi-platform UnderWater Warfare (UWW) in national operations and coalition opera...
Institutional settings in emerging markets pose challenges for multinational corporations (MNCs). We argue that information technology (IT) can be used to develop strategic flexibilities to complement organizational capabilities in emerging markets. We explore how MNCs and local firms compare in leveraging their IT enabled strategic flexibilities and organizational capabilities to improve perfo...
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