نتایج جستجو برای: tourism destination brand
تعداد نتایج: 100268 فیلتر نتایج به سال:
Planning and implementing strategies to develop tourism has long been a priority issue for policy makers and decision makers: hence, a remarkable interest for quantitative methods aimed to assess the extent to which possible modifications of some determinants can affect the tourism flows of the destination country. Over the last decades, indeed, in Italy as well as in many other destinations wo...
This study investigates the effects of tourism storytelling on destination brand value, lovemarks and relationship strength. The survey data was collected from 259 respondents who had experienced in South Korea. Among determinants storytelling, uniqueness, interestingness educability have significant effect value. Sensibility, descriptiveness formation. Both value are found to affect further th...
The environmental quality of destination has become a tool that hotels have to hold the tourism demand. In this paper we are going to present a model of vertical differentiation in the accommodation industry, where differentiation is associated with quality. Additionally, we assume the existence of a lump sum tax in the accommodation industry. Two are the main results which will be proved in th...
Destination managers are investing considerable effort (i.e., time, resources, and money) to market their destinations on the Internet. In addition to official destination websites, many unofficial websites are populating the results pages of search engines, diffusing almost the same contents as official destinations websites. The aim of this study is to investigate the information market avail...
The present paper aims to assess the importance of different factors influencing demand conditions for a tourist destination on the basis of individual stakeholder perceptions. The relationship between the tourist demand conditions and individual influential factors, such as inherited resources, created resources, supporting factors and resources, destination management and situational conditio...
The environmental quality of destination has become a tool that hotels have to hold the tourism demand. In this paper we are going to present a model of vertical differentiation in the accommodation industry, where differentiation is associated with quality. Additionally, we assume the existence of a lump sum tax in the accommodation industry. Two are the main results which will be proved in th...
In academia as well in the industry there is currently an increasing interest in the concept of smart tourism destination. Specifically, it has been widely underlined the relevant role that ICTs, Internet of Things and Cloud Computing exert in providing instruments and platforms that can facilitate the dissemination of information and knowledge among stakeholders, thus enhancing innovation and ...
BACKGROUND In this edge, medical tourism is not a new idea. Medical treatment is one of the essential demands of human beings and it requires high quality and intensive care. Beside western world, few developing countries are playing key roles as medical tourism destinations. India is one of the leading names among these countries. The purpose of the paper is to find the factors influencing the...
Introduction: Current trend regarding tourism spatial development both at macro and micro regional level, following the county spatial development structure is relatively chaotic. There exist an imbalance with respect to access to different opportunities as well as resources and benefits. The consequences of this disorder is exemplified itself in low performance of peripheral tourism destin...
This paper aimed first to benchmark wine tourism websites in Spain and Australia, using the eMICA model, evaluating the extent of their Internet commerce adoption and second to test the robustness of the approach. The model served as a valuable tool to benchmark wine tourism websites in Spain and Australia in terms of the highest stage and level reached, both in a short time series and in a cro...
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