نتایج جستجو برای: outdoor advertising
تعداد نتایج: 37918 فیلتر نتایج به سال:
In modern information society, advertising remains essential for the formation of social norms, value systems, and public consciousness, especially in conditions a pandemic. Despite availability wide range literature devoted to various aspects advertising, investigation its influence on processes occurring society is still relevant. Previous researches this field focused primarily consumer beha...
Regarding the importance of handmade carpet advertising, variety of advertising tools and financial resources limit, prioritization of the tools by expert opinion can be effective in programming and planning on carpet artisan. Two main objectives are to be achieved in this research. The first objective determining importance factor of evaluation indices of handmade carpet advertising tools and ...
Advertising appeal plays a significant role in the execution of advertising. In service advertising, they are of more importance because of the peculiar characteristics of services. This study attempts to investigate the impact of emotional and rational appeal on service advertising. This study also studies the impact of typology of service as a moderating variable in the relation of advertisin...
The article considers advertising pragmatics of contemporary media for polylingualism and polyculturalism as the urgent need information about different types goods has become a prerequisite development dissemination hybrid type text – text, announcement things or services. research aims at functional specifics texts in polycultural polylingual contexts, among which is variety publications outd...
The aim of this study was to investigate the role of SMS advertising and virtual advertising in attracting customers in sports centers of Mazandaran province. The research method was descriptive and correlational and conducted by the field study method. The statistical population was all people who referred to sports facilities in Mazandaran province. With regard to the unlimited number of com...
Since forest parks have high importance in urban environment, evaluation of outdoor recreation potential and identification of the suitable regions for outdoor recreation usage in forest parks is necessary . In this research, the suitable areas for intensive and extensive outdoor recreation, their various degrees and outdoor recreation potential of Sorkhehesar forest park was identified using...
Background: Smoking was among the top contributors to deaths and disability as prevalence male adults remains high, that youth increases in Indonesia. While local studies have shown high visibility of outdoor tobacco advertising around schools, country still has no ban. Objective: To examine association between smoking behavior measures density proximity Methods: We combined two primary data so...
The purpose of this study is to design and explain the impact pattern of online advertising on actual purchasing (Case Study: Atieh Saba Holding). The study is qualitative based on the objective and data collection process. The population of the study were all marketing and sales experts at Atieh Saba Holding, and among these experts, 10 were selected as the sample. In this study, data were col...
The purpose of our research is to identify ways translating the Samara identity in system verbal sign complexes commercial objects based on use semiotic method. main object study proper names shops, cafes, restaurants, salons, industrial and cultural facilities presented outdoor advertising, as well brand whose textual designations include identifiers territory iconic that serve connotative reg...
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