building retailer equity increases revenue and profitability by insulating retailers from competitors. store image is the basis of retailer equity, but extant literature offers little in sight in to the empirical research which takes store image dimensions as antecedents of retailer equity. this paper establishes a theoretical and empirical basis that shows the impact of selected store image di...

W study the effects of retailer in-store media on distribution channel relationships. Retailers open in-store media (ISM) and allow manufacturers to advertise to shoppers. Our results suggest that ISM has an important role in coordinating a distribution channel on advertising volume and product sales, and on mitigating supplier competition. Improved channel coordination is achieved through the ...

This work considers cooperative advertising in a manufacturer–retailer supply chain. While the manufacturer is the Stackelberg leader, the retailer is the follower. Using Sethi model it models the dynamic effect of the manufacturer and retailer’s advertising efforts on sale. It uses optimal control technique and stochastic differential game theory to obtain the players’ advertising strategies a...

A reverse supply chain, as a post-consumption activity, aims at extracting value from products at end of their life cycle (Mafakher and Nasiri, Journal of Cleaner Production 59: 185–196, 2013). As well, company’s awareness is attracting increasing attention toward sustainable business practices. Open-innovation is a typical example of coordinative activity that a manufacturer should share a pro...

Price dispersion, the variance in price for identical products across retailers, is a persistent feature of Internetbased markets, even those mediated by shopping agents (shopbots). In this paper, we propose a model for explaining this price dispersion based on limited consumer awareness of competing retailers and brand sensitivity, the willingness to pay a premium to buy from a leading retaile...

This work deals with subsidy transfer from a manufacturer to a retailer through the distributor in cooperative advertising. While the retailer engages in local advertising, the manufacturer indirectly participates in retail advertising using advertising subsidy which is given to the distributor, who in turn transfers it to the retailer. The manufacturer is the Stackelberg game leader; the distr...

After proposing the "Deeming Rule" in 2014, the U.S. Food and Drug Administration (FDA) began regulating the manufacturing, marketing, and sales of electronic cigarette (e-cigarette) products as tobacco products in 2016. The current study conducted vape shop store observations and surveyed Los Angeles-area shop employees (assessing their beliefs, awareness, and perceptions of e-cigarettes and r...

The paper explores the pricing policies and green strategies in a duopoly green supply chain with vertical and horizontal competition, which includes a green manufacturer, a traditional manufacturer and a common retailer. The purpose of the paper is to address the following research problems: (1) How manufacturers’ market power influences the pricing policies and green strategies of supply chai...

There is an increasing need for company awareness of environmental problems and sustainable business practices. As a post-consumption activity, the reverse supply chain aims to extract value from products at the end of their lifecycle; it offers a means of pursuing sustainability through recycling, remanufacturing, refurbishing, and reusing. This study develops a series of procedures for implem...

<p style='text-indent:20px;'>This paper investigates decisions in a three-echelon closed-loop supply chain composed of one manufacturer, retailer, and third-party logistics provider (3PL), with the retailer being dominant. Inspired by game theory, we develop an equilibrium model for retailer-led, under outsourcing. We derive optimal forward reverse each member. This article analyzes effec...