A study was performed to investigate a domain for a mobile and social service, where a web of social trails is overlaid over a physical space. Using a method inspired by work of the city planner Kevin Lynch, 20 subjects were interviewed about their experiences, activities, movements and habits related to a specific shopping mall. Design implications for the service were drawn from subjects’ ske...

Mobile-Assisted Language Learning (MALL) provides a new method and view for pre-service English teachers to improve their professional ability. Through the questionnaire survey of 105 students majoring in colleges universities, using SPSS20.0 carry out descriptive statistics on effective data collected, analyzing maximum value, mean value single sample t test, this paper discusses preference di...

In this study the effect of the Edmodo social learning environment on mobile assisted language learning (MALL) was examined by seeking the opinions of students. Using a quantitative experimental approach, this study was conducted by conducting a questionnaire before and after using the social learning network Edmodo. Students attended lessons with their mobile devices. The course materials were...

because of approaches to learning in every place and at any time, ubiquitous learning with knowledge of the context and framework, and due to the development of wireless technologies and sensors, the learning process has changed. mobile learning and ubiquitous learning as models of e-learning that refer to the acquisition of knowledge, attitudes and skills through wireless technologies. the eff...

Recent developments in information communication technology (ICT) have resulted in a paradigm shift in e-Learning and there is a growing interest in developing design-based research (DBR) focusing on learners and their involvement in knowledge sharing in a contextualized mode. The present study reports a mobile-assisted language learning (MALL) design with a focus on contextualized student-crea...

Rapid improvements in the precision of mobile technologies make it possible for advertisers to go beyond using the real-time static location and contextual information about consumers. In this study, we propose a new mobile advertising strategy that leverages full information on consumers’ offline movement trajectories from different mobility dimensions. To analyze the effectiveness of this new...

Rapid improvements in the precision of mobile technologies make it possible for advertisers to go beyond using the real-time static location and contextual information about consumers. In this study, we propose a new mobile advertising strategy that leverages full information on consumers’ offline movement trajectories from different mobility dimensions. To analyze the effectiveness of this new...