tives have incentives to “oversell” their products. But they also benefit by providing truthful information about their drugs’ benefits. In analyzing the effects of sales and promotion efforts, it is important to consider both the positive and negative aspects of drug marketing. There is a substantial literature in medical journals examining the marketing and promotional efforts of pharmaceutic...

Marine organisms have been recognized as rich sources of bioactive compounds with valuable nutraceutical and pharmaceutical potentials. Recently, marine bioactive peptides have gained much attention because of their numerous health beneficial effects. Notably, these peptides exhibit various biological activities such as antioxidant, anti-hypertensive, anti-human immunodeficiency virus, anti-pro...

After the boom of pharmacological research during the 1950s, mainly as a result of the screening technique, the identification of active molecules, their reshaping by means of pharmaco-chemical drug design, and the creation of extremely efficacious and successful medicines, the pharmaceutical world sought a new source of inspiration. Such biota as the tropical forest, a quantity of plants credi...

Pharmaceutical industry is currently undergoing a transient phase with new orientation. Loss of financial resources, presence of new therapeutic agents and increasing cost of research and development have called for a full.scale restructuring within the pharmaceutical industry to retain even the most basic competitiveness. The development of new technologies has been as one way out of the dile...

although intellectual property rights (iprs) in this era specially after the constitution of world trade organization (wto) have been concerned from economic and commercialization point of view, human rights perspective to iprs has been increased and so, human rights groups have highlighted certain challenges between iprs and human rights, have tried to adjust economic perspective and have soug...

in this work, the optimization calculations were carried out on quetiapine hemifumarat, 4, and its analogues, 1-5. these calculations were carried out using the b3lyp/6-31g(d) level of theory. the dft calculations clarified a boat structure for dibenzothiazepine moiety of the molecule which piperazine moiety has a chair conformation. thermal energies (e), enthalpies (h), and free energies (g) o...

this commentary explores the implications of increased social media marketing by drug manufacturers, based on findings in hyosun kim’s article of the major themes in recent food and drug administration (fda) warning letters and notices of violation regarding online direct-to-consumer promotions of pharmaceuticals. kim’s rigorous analysis of fda letters over a 10-year span highlights a relative ...

BACKGROUND As pharmaceutical firms experience increasing civil society pressure to act responsibly in a changing globalized world, many are expanding and/or reforming their corporate social responsibility (CSR) strategies. We sought to understand how multinational pharmaceutical companies currently engage in CSR activities in the developing world aimed at global health impact, their motivations...

this paper discussed the application of information and communication technology (ict) in pharmaceutical product marketing in nigeria. data for the study was obtained from 76 pharmaceutical firms in southwest nigeria which comprised of about 95% of the pharmaceutical companies that were into manufacturing of drugs in nigeria. the categories of firms surveyed include retail pharmacy, combination...