T paper defines a unique type of product or service offering, termed probabilistic goods, and analyzes a novel selling strategy, termed probabilistic selling (PS). A probabilistic good is not a concrete product or service but an offer involving a probability of getting any one of a set of multiple distinct items. Under the probabilistic selling strategy, a multi-item seller creates probabilisti...

INTRODUCTION One of the key strategies for marketing new drugs to physicians is personal selling by pharmaceutical sales representatives (PSRs). GOAL The aim of this study was to determine which features of PSR's are most valued by Slovenian family physicians (FPs). METHODS We performed a cross-sectional observational postal survey in FPs. We sent the invitation for cooperation in the study...

cotton as a strategic product plays an important role inthe economy of boshrouyehwhere is known as the major cotton producing center of khorasan-e-jonoubi. in this paper, efficiency of boshroyeh cotton farms in 2007 have been calculated using data envelopment analysis (dea) and determinants of efficiency were identified using tobit regression analysis. the data was collected from questionnaires...

BACKGROUND Currently, there is no mandatory labelling of allergens for non-pre-packed foods in the EU. Therefore, consumers with food allergy rely on voluntary information provided by the staff. The aim of this study was to characterize allergic reactions to non-pre-packed foods and to investigate whether staff in bakery shops were able to give advice regarding a safe product choice. METHODS ...

Coffe Shop or a coffee shop is place whose main focus selling various types of coffee-based drinks. In Semarang there are many shops, one the that needs to be researched Antariksa Kopi. The purpose this study was analyze effect each independent variable, namely product quality, price perception, and brand image on purchasing decisions at Kopi Semarang. method used quantitative method. number sa...