the outcome of this research is a practical framework for “idea generation phase of new product development process based on customer knowledge”. in continue, the mentioned framework implemented in a part of iran n.a.b market and result in segmenting and profiling this market. also, the critical new product attributes and bases of communication message and promotion campaigns extracted. we have...

Social capital is an important social concept which plays a major role in the development (social development, in particular) of a society. In other words, it is a means through which the other types of capitals (including economic, human and cultural) could be attained. The important domains that are influenced by social capital are the family and education institutions. The importance of the ...

Nowadays, the empowerment debate is so popular that active social, political and economy groups use it. The worldwide usage of the term has two main consequences: first, ambiguity of definition and structure of empowerment construct, second, criticizing institutions and organization working on it as having no established criteria for measuring outcomes to prove their organization members are tr...

In this study the relation between Cultural Development and Social Development in I an is studied with Secondary Analysis Method. Statistical data of this study is based on previous experimental researches, especially National Survey of Iranians Cultural Behaviors in 1378 and National Surveys of Iranians Values and Attitudes in 1379 and 1382. For measuring the Cultural Development, some el...

چکیده ندارد.

In this study the relation between Cultural Development and Social Development in I an is studied with Secondary Analysis Method. Statistical data of this study is based on previous experimental researches, especially National Survey of Iranians Cultural Behaviors in 1378 and National Surveys of Iranians Values and Attitudes in 1379 and 1382. For measuring the Cultural Development, some el...