A number of arguments are presented that propose a theoretical relationship between a SME's environmental perceptions, performance, and competitive approach with their motives for internationalization. Data from 176 firms were used to test these relationships. The findings suggest that firms pursuing internationalization proactively are mainly influenced by favorable perceptions of their enviro...

The German software industry is vital to the German economy's success. However, it has missed some current trends where software companies lack broader international activity. Existing models that take domestic market size into account can only partially explain the different degrees of internationalized companies between different countries. In addition, they are unable to explain individual c...

Companies can benefit from diversifying internationally. This article analyzes the internationalization efforts of six major European wireless telecommunications service providers: Telefonica, Deutsche Telekom, France Telecom, Vodafone, Telenor and TeliaSonera. Although all six companies have invested heavily in foreign markets, their internationalization paths have not been the same, resulting...

Software internationalization standards allow developers to create applications that are neutral with respect to language and cultural information. X/Open adopted a model for internationalization and has revised the model several times to expand the range of support. The latest version of the X/Open internationalization model, which supports multibyte code sets, provides a set of interfaces tha...

In this paper we investigate the effect of internationalization on home market performance using survey data and financial statement data of German insurance groups with property-liability business for the years 1999 through 2009. We develop a resource-based perspective and argue that strategic transformation is a major factor driving insurance groups’ internationalization, whereby successful i...

This paper describes the characteristics of brand management in the context of the companies in Slovenia that are intensively engaged in the internationalization of their business operations. Using a sample of the 200 largest export companies in Slovenia, it explores the impact of internationalized business operations on the marketing mix component strategies to identify the most frequent inter...

This research has two objectives. The first is to study the link between SMEs internationalizing at an early stage and the attitudes of their decision makers toward internationalization. The second is to analyze this relationship in an international context (India and France). We thus propose to contribute to a better understanding of the factors behind internationalization. To meet these objec...

This paper describes an alternative view of the internationalization process in higher education by comparing the traditional and non-traditional indicators on how the level of internationalization is measured; additionally, barriers that exist on both sides are reviewed and discussed. As higher education institutions are very accustomed to and focused on the number of international students, i...