The UK's leading professional body for public relations "Chartered Institute of Public Relations" (CIPR) said that the public relations is about reputation--they are the result of what you do, what you say and what others say about you. Furthermore CIPR says that public relations are discipline whose objectives are safeguarding reputation, establishing understanding and pot pores, and the impac...

This exploratory study employed an online version of the Defining Issues Test (DIT) [Rest, J. R. (1979). Development in judging moral issues. Minneapolis, MN: University of Minnesota Press] to gather data on the ethical decision-making process patterns of 113, U.S.-based public relations practitioners. The DIT is an instrument based on Kohlberg’s [Kohlberg, L. (1969) State and sequence: The cog...

The measurement and evaluation of public relations effectiveness has long been a major professional and research issue. In the first half of the 20th century, there were two research methods applied, opinion polls and basic media analysis. These were used to plan campaigns and monitor progress of media relations activities. In the second half of the century, as the practices of public relations...

The concept of Public Relations (PR) is widely applied in a great diversity of institutions or organizations and it is considered as a powerful instrument to gain the mutual understanding and reciprocal benefits from stakeholders. This paper attempts to offer the certainly important principles and objectives of Islamic Public Relations (IPR), as well as to explore its features and characteristi...

The purpose of this Study study is to identify and rank the development drivers of knowledge-based, technology-driven businesses. This work is conducted as a case study in Fars Province Science and Technology Park. It is a descriptive survey in terms of purpose since a part of its data is collected through questionnaires and is of surveying type because it describes the existing conditions. The...

In this work we introduce, both for classical communication complexity and query complexity, a modification of the partition bound introduced by Jain and Klauck [JK10]. We call it the public-coin partition bound. We show that (the logarithm to the base two of) its communication complexity and query complexity versions form, for all relations, a quadratically tight lower bound on the public-coin...