The emergence of data analytics has fundamentally transformed supply chain management strategies in the global marketplace during past decade. Classification is one most popular methods and receives a great deal attention literature, but there are still some questions concerning performance characteristics different classification methods. This paper analyzes three methods: trees, k-nearest nei...

As awareness about environmental issues increases around the globe, consumers are gradually engaging in environmentally friendly behavior and supporting businesses that engage green strategies. However, among Kazakhstan’s their buying towards products not fully understood due to scarcity of research conducted this area. This study intends change situation examines young Kazakhstan using Motivat...

Online review systems have been widely used by online consumers to facilitate purchase decisions. Existing research has demonstrated the impact of online reviews on e-commerce outcomes such as business profitability and purchase intentions. Little attention, however, has been paid to the relationship between online reviews and a consumer’s internal beliefs of an online retailer in the pre-purch...