Application of price bundling strategies in retail banking in Europe is a report based on an empirical study of price bundling practices in Southern, Central and Northern Europe. The current report defines three core price bundling models that are in one form or another applied by the interviewed banks. The models are cost efficiency bundling, cross-selling bundling and loyalty bundling. Price ...

While a strategic imperative for financial institutions, major differences currently exist among banks' ability to convert their customers to using the internet. In addition, not a lot is known as to what drives those differences, although one can easily hypothesize that on-line banking adoption must be due to a combination of demand (“pull”) and firm (“push”) factors. This paper presents a sta...

This study aimed to assess banking service quality in Vietnam and to make a comparison of customers' and bank staff's perceptions of this based on six dimensions of the BSQ (bank service quality) model suggested by Bahia & Nantel (2000). All the data were collected through questionnaires which were delivered to two groups: customers and bank staff in some large banks in Vietnam. Descriptive sta...

Customer value creation is allegedly at the centre of relationships between service recipients and service providers (such as financial service organisations in general, and commercial banks in particular). This research considers the role of customer value creation in the strategic response of banks to external changes in their growth opportunities. The analysis established that there had been...

This study examines the relationship between service quality and customer satisfaction regarding Islamic banks as well as conventional banks in Pakistan. It also investigated how service quality affects customer satisfaction by assessing the magnitude of the relationship between selected variables. This study is important due to an emerging trend of Islamic banking practices in Pakistan in the ...

Do commercial banks invest less in information gathering activity when they compete more aggressively with each other? Does intensifying competitive pressure in bank loan markets affect the quality of informational ties that bind borrowers and lending banks? Using survey data from German manufacturing firms, we are able to directly measure information flows from loan applicants to banks. We fin...

Purpose This study aims to explore how banks in Nigeria are marketing financial services financially vulnerable customers. Design/methodology/approach A multiple case research strategy was used analyse three commercial and two microfinance banks. Data were collected using semi-structured interviews with the banks' directors as well from published annual reports archival images. Findings The rev...

Business intelligent (BI) technologies have been adopted by different types of organizations. The banking sector is among the service industry that has been largely influenced by technology currently. This has been manifested in the way the operations of banking have evolved from the pure exchange of cheques, cash, as well as other negotiable platforms to the application of IT (information Tech...