Literally the term ‘Nutraceutical’ is a conjunction of nutrition and pharmaceuticals. In fact Nutraceutical are the natural substances or food supplements that claim to have medicinal effects on human health. The International medical boards and community medicines has described the term Nutraceutical as any substance which may be considered as food or a part of food and provides some medical o...

In this paper, we carry out a theoretical analysis of the strategic choice made by firms regarding the type of food they market when they face consumers who care about the healthy/unhealthy attributes of the product but incur in emotional/health costs when the food they consume has unhealthy attributes. We consider a two-stage game. In the first stage, one of the firms chooses the unhealthy con...

This paper evaluates Kenya’s food price crisis over 2002–11 using a political economy approach. Kenya’s food prices have been high and volatile relative to world food prices. Moreover, domestic food markets are highly integrated while about 30 per cent of the changes in world market prices are transmitted to domestic markets in Kenya. The study finds a relatively slow speed of adjustment of dom...

During the past few years, the market for organic food has been experiencing rapid growth. However, the market demand for organic food typically fluctuates due to its seasonal nature and customized characteristics, and it remains fairly difficult to precisely forecast market demand prior to the selling season. Forecast bias usually creates inefficiency in an organic food producer’s production p...