نتایج جستجو برای: paradigm model of marketing
تعداد نتایج: 21378857 فیلتر نتایج به سال:
with the increasing population and the need for more food, as well as with the development of science and technology, human approach to unnatural and often chemical inputs to increase agricultural production has been a great expansion and problems such as increased cancers, chronic diseases has created environmental pollution. implementation of organic organic is a solution to these problems . ...
In this paper, a comprehensive model is proposed to design a network for multi-period, multi-echelon, and multi-product inventory controlled the supply chain. Various marketing strategies and guerrilla marketing approaches are considered in the design process under the static competition condition. The goal of the proposed model is to efficiently respond to the customers’ demands in the presenc...
increasing non-oil exporting is among the most important concerns for iran. software industry is among the knowledge based and profitable ones. identification of factors affecting export performance of software developers can improve planning that in turn results in increasing software export. in this research a model consisting of seven important variables in software industries including: com...
Purpose-The research aims at evaluating the standardization/adaptation of international marketing strategy in Iran multinational companies (MNCs) based a model in which the impact of external environmental variables on the marketing mix internal variables (i.e. Product, Promotion, Price and Place) is considered, while in the previous researches no attempt was done to examine the interdepende...
Purpose: This research aims to examine the viewpoints of managers and librarians of Khuzestan public libraries in relation to the application of the 4P model of marketing in these libraries. Methodology: This is a descriptive research and uses the measurement method. Data was gathered by means of a questionnaire devised for the purpose of this study. The questionnaire was then distributed to a...
Although the customer is heart of marketing and organization and despite the extensive researches in many areas of the customer, there is rare research that put the customer as an element of excellence of society, organization and cus-tomer itself. On the other hand, in spite of many organization and marketing ex-cellence models, there is lack of a model which could explain the factors influ-...
abstract foreign and iranian cultures are far distinct in the constraints imposed on writing and translating for children, since the iranian literary system is mainly concerned with cultural and religious instructions which lead to manipulation of translated texts. this study sought to identify the cultural and social constraints and norms which determined the strategies applied in the transl...
studying the effect of marketing tactical capabilities on the financial performance of the firms is now proposed as one of the most important priorities of marketing researches. however, the results of the studies in many academic fields that are conducted about a specific issue are usually contrasting. meta-analysis is a research approach that helps the researcher to achieve a suitable combina...
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