Firms often find it necessary to offer variety of products in order to compete in existing and emerging product market segments. The extreme requirement of this trend is that of mass customization. An important principle is to mitigate costs due to variety and manage complexity in order to achieve efficiency level similar to that of mass production. A systematic and fundamental strategy to achi...

W study how industry clockspeed, internal firm factors, such as product development, production, and inventory costs, and competitive factors determine a firm’s optimal new-product introduction timing and product-quality decisions. We explicitly model market demand uncertainty, a firm’s internal cost structure, and competition, using an infinite-horizon Markov decision process. Based on a large...

number: 002-0302) The article deals with the decision problem faced when a firm is producing items with different life cycles, and/or in different cycle phases. Then, deciding on a Manufacturing Strategy (MS) becomes especially difficult, because usually different manufacturing processes are considered optimum for different products. An analysis of the suitable manufacturing process can result ...

Study presented in this paper, the proportion of total quality management operations mediating role between organizational strategy and performance checks. With a comprehensive review of quality management in relation to strategy, the study seeks to improve understanding of total quality management philosophy in the field is wider. The conflicts in the literature about the relationship between ...

Constraint satisfaction problem (CSP) paradigm has proven highly successful in product configuration, particularly for build-to-order products, by assigning component types to all components without violating any constraints. For engineer-to-order products, however, product configuration requires assigning design parameters to each component as well. Hence, it often involves numeric variables, ...

A numerical procedure capable of obtaining the equilibrium states oligopoly markets under several assumptions is presented. Horizontal and vertical product differentiation were included by taking into account Euclidean distance in a two-dimensional space quality characteristics product. Different preferences consumers model. Firms implement two strategies market: profit maximization market shar...

Chewing gum as a commercial product was traditionally based on chicle, mainly harvested by indigenous people from trees in the tropical forest of southeastern Mexico. Chicle base has now been replaced petro-chemical major manufacturers. However, several smaller companies are again attempting to market chewing using chicle base. The question raised here is, will differentiation provided gum—bein...

We show the effects of product differentiation and product market competition on technology licensing by an outside innovator. For a certain range of product differentiation, both the innovator and the society prefer royalty licensing compared to auction (or fixed-fee), irrespective of Cournot and Bertrand competition, if the number of potential licensees is sufficiently large. Hence, for such ...