نتایج جستجو برای: city branding

تعداد نتایج: 158835  

Journal: :Journal Polingua : Scientific Journal of Linguistics, Literature and Education 2019

سعیده زرآبادی, زهرا سادات, ماجدی, حمید, مرادی, فاطمه,

In recent decades, cities are seeking for new ways to promote themselves and economic growth; hence, in order to attract capital and enter to competition arena, city managers increasingly pay attention to optimal use of urban assets. In these competitive conditions, governments have focused on strengthening marketing activities and city branding for improving competitiveness. In this regard, th...

Journal: :Masyarakat Telematika Dan Informasi : Jurnal Penelitian Teknologi Informasi dan Komunikasi 2020

Journal: :Book Chapters of The 1st Jakarta International Conference on Social Sciences and Humanities (JICoSSH) 2019

Journal: :Asian Journal of Behavioural Studies 2016

Nowadays, urban branding is one of the most dynamic activities for cities and plays an important role in sustainable development. Every city, according to its assets, seeks to develop and stabilize its position at the national, regional and international levels. Due to the increasing growth of urban development in cultural, economic, environmental, etc., there is a need for a purposeful and com...

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