this paper has been offered a technique for proper locating of taliya company’s sales shops and the supporting service centers. the researcher has discussed to know the related fundamental elements through library researches, interviews with taliya professionals which are classified in two main categories of attributes and constraints. the attributes are consisting of marketing & customer’s sat...

Sales promotion is one of the key promotional mix elements that is commonly employed by firms that find themselves in very competitive industries like the telecommunication industry. The rationale behind the research was to establish whether sales promotion to any extent retains customers and to identify the perception of consumers on the benefits associated with sales promotion in the telecomm...

Assessment of service quality has been widely utilized in after-sales service, especially the automotive industry. The purpose study was to determine factors affecting customer satisfaction an at Toyota Dasmarinas-Cavite Philippines by utilizing SERVQUAL approach. Several dimensions such as tangibles, reliability, responsiveness, assurance, and empathy were analyzed simultaneously satisfaction....

Customers expect to obtain the personalized knowledge when they encounter some problems during the use of product, however, the traditional after-sales service modes are difficult to meet this kind of demand. This paper adopts process-based design method to construct the problem-oriented e-learning process model for product after-sales service and analyze the functions of realizing this process...