Since 1960s, organizational commitment and its antecedents studied from a single– level view; but the study by taking multilevel approach received less attention. In this research, a conceptual cross– level model of organizational commitment antecedents proposed and tested. Data obtained from 461 faculty members of Tehran major universities. Hierarchical linear models examined using HLM6.08. Re...

Supply chain integration (SCI) among different trading partners within a supply chain (SC) has received increasing attention from academician and practitioners in recent years. However, our knowledge of what influences or enables SCI between trading partners, and how integrations in the SC influence the performance of the SC and firms within the SC, is still very limited. In this paper, we deve...

professional attitudes of employees in organizations are associated with costumer perception to organization. these characteristics are consequences of positive image of the customers of society to organization. thus, employees’ skills, attitudes and behaviors are important in this field. high reputation of iran khodro company among people and its costumers always prompt many staffs to emerge p...

AbstractThe purpose of this paper is to highlight the positif significance site characteristics (shopping convenience, design, informativeness, security and communication) with e-WOM mediated customer satisfaction, e-trust e-commitment. The objectives research was : (a) positive effect shopping convenience (b) design (c) informativeness (d) (e) communication (f) satisfaction e-trust, (g) e-comm...

ethics is an essential requirement for a sound and healthy society. it is due to its positive individual, organizational, and social consequences that ethics has always provoked scholars, instructors, and organization managers to try to maintain and improve it. the adaptation of managerial solutions will gradually result in the improvement of trust, commitment, and effort which are all necessar...

This study is aimed to reveal the internet banking/mobile banking usage behavior of Baby Boomers generation, whose technology adoption and level relatively poor compared other generations in pandemic, on axis customer experience Covid-19. For this purpose, data collected from 176 participants with convenience sampling method was analyzed using Structural Equation Model. The results show that as...

Initial trust is important, especially in the ecommerce context, for online retailers to achieve customers’ initial commitment which may lead to a more robust relationship. For this reason, several previous studies of ecommerce focused on initial trust. However, one problem with the previous studies is the validity of initial trust. In this paper, we compared a three-factor model of initial tru...

ecrm (electronic customer relationship management) systems focus on using the web-site as the main interaction channel for businesses to simulate an old fashioned one-to-one direct relationship—high touch—with customers. the purpose of this paper is to propose a model for the relationship between ecrm and e-loyalty by conceptualizing that e-loyalty is influenced by e-satisfaction and e-trus...

This study investigates the factors affecting the brand loyalty of the customers of Auto-mobile industry in region of Pakistan with the use of ECSI model. A well-organized structured questionnaire was distributed among the customers of Auto-mobile industry. The questionnaire was based on 5 Point likert-type scale. Results show that the customer expectations have a direct positive impact on perc...