Corporate Social Responsibility (CSR) is not a new concept, but unfortunately has been defined in so many ways, it is often misinterpreted. In fact it has had 40 years to evolve from a somewhat infant concept to a successful managerial tool to build a company’s reputation in the global market arena. Corporate social responsibility has become corporate strategic responsibility — an imperative el...

The electrical consumption of the core global networks is becoming preoccupant. To reduce it, one may bet on technological advances improving the energetic profile of individual components. However, large energy savings can potentially already be achieved, by reviewing the organization of the core networks. In this paper, we sketch directions which can be followed to improve the network organiz...

A company CSR commitment, as stated in its Social Report is, actually, perceived by its stakeholders?And in what measure? Moreover, are stakeholders satisfied with the company CSR efforts? Indeed, business returns from Corporate Social Responsibility (CSR) practices, such as company reputation and customer loyalty, depend heavily on how stakeholders perceive the company social conduct. In this ...

This paper proposes that transactional governance and knowledge governance are intertwined in the determination of firm green supply chain management relationships. We try to identify the key mechanisms and co-evolutionary consequences of transactional governance and knowledge governance in green supply chain management. Applying on the supplier and customer relationship context, our primary fo...

Case-based research was conducted on strategy and IT evolution in the Boeing Company. Results showed IT investment in the 20th century supported an increasingly decentralized hierarchical functional corporate organization structure, and shifted during the early decades of the 21st century toward an IT-enabled global network organization structure. IT investment context changed from an inward fo...

The authors extend transaction cost analysis into a governance value analysis (GVA) framework to address marketing strategy decisions, especially with regard to strategies grounded in cooperative relationships. The GVA is a four-part model. Heterogeneous resources, positioning, the consequent attributes of exchange, and governance form all interact to determine success in creating and claiming ...