this study is aimed at identifying and comparing the factors impacting on happy, stable marriages lasting more than 20 years and the factors influencing divorcing couples. using purposeful sampling, the sampling process continued until theoretical saturation. the obtained data were analyzed on the basis of grounded theory. the results indicate that a journey toward a thriving or dissolving marr...

Background. Brand personality as a part of brand identity plays an important role in communications; if a brand has no personality, it cannot introduce itself and stay in the mind of the customer. Customer understanding about a brand is far more important than what is expressed as brand reality. Thus, developing an appropriate personality for creating a compatible image of the brand in the cust...

Introduction: A hospital is one of society’s most important social institutions; however, poor organizational performance results in delayed treatment, disease progression, or patient mortality. This qualitative study seeks to investigate organizational excellence in Iranian medical sciences universities from the perspective of hospital managers. Material and Methods: The present qualitative s...

The current study examined the effects of two manipulations on equal and expanded spaced retrieval schedules in young and older adults. First, we examined the role that the type of expansion (systematic vs. nonsystematic) has in producing a benefit of expanded retrieval. Second, we examined the influence of an immediate retrieval attempt to minimize forgetting after the original encoding event....

Perception of depth difference between two dots is more difficult if additional dots intervene between them. By varying the onset asynchrony (SOA) between the endpoints and one or several intervening dots, we measured the time-course of the process that elevates stereoscopic thresholds. It turned out that adding the intervening dots under these conditions decreased performance to, and often bel...

the conventional intervening opportunity model which is potentially a powerful analytical and probabilistic model, has been used in transportation planning to model trip distribution pattern. this model is basically suffering from two main limitations. these limitations are the assumptions that trip makers are fully aware of all available opportunities in the area and their trip lengths to all ...