Corporate sponsorship of a museum needs to be understood as a legitimised marketing method to create higher value for the audience. Effective strategic sponsorship has proved that it can help museum organisations create a variety of programmes for the public and increase competitiveness at the same time. This dissertation studies the recent managerial transformation process of the museum sector...

One decade has passed since the Croatian Academy of Sciences and Arts initiated the foundation of the Croatian Museum of Medicine and Pharmacy, providing it with the location of 300m in Gundulićeva Street 24 in Zagreb. The foundation of the Museum was the Collection of the History of Medicine and Pharmacy which was in safekeeping of the Division for the History of Medical Sciences of the Croati...

The purposes of this research were to develop online museum for packaging using Virtual Reality. This museum was to be considered as a learning instruction resource outside class to solve the issue of insufficient time in class. The instructors encouraged learners to build up the knowledge by themselves via active learning activities. The sampling group for this study consisted of 40 second yea...

Technologies of the Internet of Things (IoT) and of smart spaces provide an effective base for creating smart museums based on digitized infrastructures and information systems already deployed in many modern museums. Cultural heritage knowledge in such a museum is used by interested visitors as well as by professionals. This work continues our research on the smart museum concept and its case ...

Trolley Lines (end of route) 11 Historic Sites Betsy Ross House........................................30 Bishop White House.....................................54 Carpenter's Hall...........................................51 Christ Church Cemetery...............................24 City Tavern....................................................56 Congress Hall.......................................

Introduction. This paper explores the characteristics of online museum visitors in an everyday life, informationseeking context. Method. A triangulation of research methods was applied. A Web questionnaire survey gave initial, quantitative information about online museum visitors to a military museum. Follow-up interviews (n = 24) obtained rich, qualitative data to validate and elaborate the ch...

Tooth wear can affect body condition, reproductive success and life expectancy. Poor dental health is frequently reported in the zoo literature, and abrasion-dominated tooth wear, which is typical for grazers, has been reported in captive browsing ruminants. The aim of this study was to test if a similar effect is evident in captive rhinoceros species. Dental casts of maxillary cheek teeth of m...