نتایج جستجو برای: management of customer knowledge
تعداد نتایج: 21280807 فیلتر نتایج به سال:
This paper describes the evolution and the results of the research work carried out by the IRIS group in the field of enterprise integration. This research work began with the ARDIN project, the aim of which was to develop and validate a step forward in the state of the art of the Reference Architectures for Enterprise Integration. The ARDIN project was focused on the internal integration of th...
This study examines how three dimensions of electronic knowledge repositories (EKRs), namely customer knowledge level, customer knowledge integration and accessibility of customer knowledge, contribute to increasing customer service representatives (CSRs)’ service expertise and their customer knowledge utilization and acquisition. Furthermore, the study empirically tests the proposition that se...
In recent years, many companies have strived to enhance their customer-relating capability with knowledge management instruments. A survey conducted by the authors, however, indicates that successful implementations of such initiatives are still comparatively rare. In this paper we present a cross-case analysis of three companies that we identified as ‘‘good practices’’ in rejuvenating customer...
Towards the development of a knowledge management practices survey for application in knowledge intensive organisations. Knowledge management in a multicultural environment: a South African perspective. Knowledge management in eBusiness and customer relationship management: South African case study findings. Nine drivers of knowledge transfer between universities and industry R&D partners in Ma...
abstract global financial crisis has created too many problems in relations among governments. among these problems, the issue of global monetary management, more than every time in the past four decades, has been moved in the center of international economic attentions. a problem which is specially known with the monetary hostility between united states and public republic of china. where ar...
the paper seeks to identify starbuck's experience in using social media, understand how social media is linked to customer knowledge management, and assess how social media services could have contributed to starbucks success. starbucks demonstrates versatility to engage customers and support different part of customer knowledge management strategy through various social media platforms, such a...
Knowledge about customers is vital for supply chains in order to ensure customer satisfaction. In an ideal supply chain environment, supply chain partners are able to perform planning tasks collaboratively, because they share information. However, customers are not always able or willing to share information with their suppliers. End consumers, on the one hand, do not usually provide a retail c...
Customers are known as a brilliant source of knowledge for the companies, because they gain knowledge and expertise while selecting and using products or services. Customer knowledge management is a new stage of relationship management between organizations and the customers. Most of the models in the literature are focused on human resources to set up a framework to exchange knowledge with the...
چکیده اساسی ترین منبع استراتژیک هر سازمان یا جامعه،منابع انسانی می باشد.جوامع موفق،جوامعی هستند که بتوانند منابع انسانی خود را به طور صحیح پرورش و توسعه دهند. در اقتصاد امروز، دانش به عنوان مهمترین سرمایه، جایگزین سرمایه مالی و فیزیکی شده است . دانش و اطلاعات به رشد اقتصادی کمک می کند.این امر موجب افزایش اهمیّت سرمایه فکری به عنوان مقوله ای پژوهشی شده است. مدیریت منابع انسانی یعنی مدیریت و ادار...
Services that are delivered over the Internet—e-services— pose unique problems yet offer unprecedented opportunities. In this paper, we classify e-services along the dimensions of their level of digitization and the nature of their target markets (business-to-business, business-toconsumer, consumer-to-consumer). Using the case of application services, we analyze how they differ from traditional...
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