نتایج جستجو برای: social acceptance factor 019 and club brand factor 145 therefore
تعداد نتایج: 17075530 فیلتر نتایج به سال:
بررسی رابطه همخوانی شخصیت مصرفکننده با برند، هویت پذیری مصرفکننده از برند و نیات رفتاری پس از خرید
In today's rapidly changing and highly competitive market, organizations are always looking for new ways to gain and maintain competitive advantage. For this reason, the brand personality as a prominent issue is discussed and marketing activities with the aim of having customers who believe brand character and distinguish and prefer it from competitors and as well as strengthening communication...
Social communications and collaborations have been ranked as one of key information technology trends. Social networks are social collaboration tools that have shown clear benefits for education in terms of providing informal learning, joining students to communities, exchanging support in studying, and promoting relationships in classes. Therefore, major objectives of this paper are to investi...
Objective: In the context of the epidemic of coronavirus and its psychological effect, it is necessary to develop appropriate tools for measuring the aspects of its psychological pathology. Therefore, the aims this study is determine the psychometric properties of coronavirus anxiety using 5-point Likert scale (Sherman A. Lee) in the Iranian statistical population. Methods: In this study, 39...
The UTAUT (Unified Theory of Acceptance and Use of Technology), a unified model of the acceptance of technology by workers in the United States, explains individual acceptance and usage decisions of a technology in organizations (R up to 70 percent); its usefulness, however, has not been tested in settings outside the U.S. Other models of technology use, such as the Technology Acceptance Model ...
the present study was carried on to investigate the use of face-keeping strategies in reaction to complaints by male and female in two different cultures, persian and american english. to see if apology strategies are affected by cultural, contextual preferences and gender of interlocutors in two distinct languages of persian and american english. the hypotheses to be tested were 1) ifids, acce...
mobile technology is getting changed very fast in commensurate with other technological hyper changes. buyers’ expectation from a new cellular phone is also changing over time. producers, thereby, have to keep themselves abreast of changes in customer taste and preferences to attract, capture, grow, and retain both existing and potential customers. this study is set to measure factors affecting...
The aim of this study was to develop the structural interpretive model of factors affecting brand identity of handball in Iran. It was an applied study in terms of objectives and a descriptive-analytical study conducted as a field. The statistical population consisted of experts in brand and sport management. 25 experts were selected as the sample by purposive sampling method. The required dat...
abstract previous studies on willingness to communicate (wtc) have shown the influence of many individual or situational factors on students’ tendency to engage in classroom communication, in which wtc has been viewed either at the trait-level or situational level. however, due to the complexity of the notion of willingness to communicate, the present study suggests that these two strands are ...
the cities are home to half of the people who live on the planet earth. they stimulate economic growth and cultural prosperity, but they are also the center of pollution and poverty. therefore, the livability of cities, in particular urban distressed areas, has always been one of the issues and challenges facing thinkers in different fields of urban management. however, the planning to improve ...
Introduction: Successful adoption and use of information technology increase the quality of healthcare delivery. This study aimed to investigate the role of organizational learning capability on acceptance of information technology by nurses of teaching hospitals. Methods: A cross-sectional study was conducted in 2016, employing a research model based on technology acceptance theories. The stu...
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