Purpose-The research aims at evaluating the standardization/adaptation of international marketing strategy in Iran multinational companies (MNCs) based a model in which the impact of external environmental variables on the marketing mix internal variables (i.e. Product, Promotion, Price and Place) is considered, while in the previous researches no attempt was done to examine the interdepende...

locus of control is a very important issue in the psychological science and it can help people to overcome many psychological disorders. the main assumption of the present study was the relationship between both internal and external locus of control, as a hypothetical variable. the aim of this study was to determine the relationship between locus of control and levels of anxiety in female stud...

When people wakefully rest in the functional MRI scanner, their minds wander, and they engage a so-called default mode (DM) of neural processing that is relatively suppressed when attention is focused on the outside world. Accruing evidence suggests that DM brain systems activated during rest are also important for active, internally focused psychosocial mental processing, for example, when rec...

Recent advances in computer technology and graphics have made it possible to produce powerful visualizations of scientific phenomena and more abstract information. There is currently much excitement about the potential of these computer visualizations, particularly in education and training in science,information. There is currently much excitement about the potential of these computer visualiz...

The dynamic capabilities literature suggests that firms need to use both internal development and external sourcing to thrive over time, but we have a limited understanding of the conditions that best suit different sourcing choices. This study examines how constraints that arise from firms’ existing stocks of capabilities and from their internal social contexts shape their choices of capabilit...