current study has investigated the effects of perceived social responsibility on brand reputation, brand identification and purchase intention. this applied research falls into the category of descriptive / survey ones. all golestan brand customers in shiraz city are considered as statistical population. among the population, using non-probability sampling method, 384 individuals selected. vali...

background the 12-item general health (ghq-12) questionnaire is one of the most commonly used instruments in screening studies on mental health. objectives the current study aimed to examine the factor structure of the ghq-12 questionnaire among the students in iran. materials and methods it was a cross-sectional study in which 428 university students were recruited and completed the ghq-12. re...

Mobile technology is getting changed very fast in commensurate with other technological hyper changes. Buyers’ expectation from a new cellular phone is also changing over time. Producers, thereby, have to keep themselves abreast of changes in customer taste and preferences to attract, capture, grow, and retain both existing and potential customers. This study is set to measure factors affecting...

although one of the main reasons of brand equity importance is its strategic role to provide competitive advantage in the companies, the previous studies have paid little attention to effective internal organizational factors on brand equity. some of these factors are variables of social responsibility and corporate identity. social responsibility in recent decade has become a dominant paradigm...

Venous thromboembolism (VTE), the third leading cardiovascular complication, requires more understanding at molecular levels. Here, we have identified miR-145 as a key molecule for regulating thrombus formation in venous thrombosis (VT) employing network based bioinformatics approach and in vivo experiments. Levels of miR-145 showed an inverse correlation with thrombus load determined by coagul...