the outcome of this research is a practical framework for “idea generation phase of new product development process based on customer knowledge”. in continue, the mentioned framework implemented in a part of iran n.a.b market and result in segmenting and profiling this market. also, the critical new product attributes and bases of communication message and promotion campaigns extracted. we have...

the rise and stublishment of safavid dynasty was depend on triangle of tasavof, tashayo and royalty, kings legitimized their power upon these. therefore for the understanding the functions of that period we must explore the role of this elements. although application and emphsise upon dignities such as; complete mentor (morshede kamel), deputy of absent imam (nayebe imame ghayeb), and god’s sha...

abstract this research is about a longitudinal case study of english morpheme acquisition by a persian speaking child l2 learner of english (2 .9-3).the goal of this research has been discovery of the child ‘s ability in acquiring of english morphemes in a persian context while only one person (the child’ s father)has been talking to her.this child has also been exposed to english languag...

nowadays, air pollution is a global problem that has had significant growth by technology development, population growth andindustrial development. industrial development brought natural resources deterioration, more manufacturing products, and more environmental pollutants. if pollutant won’t be controlled, human-being and wildlife will face the critical risks. significant release and critical...

this study examines the effetivenss of task-based activities in helping students learn english language structures for a better communication. initially, a michigan test was administered to the two groups of 52 students majoring in english at the allameh ghotb -e- ravandi university to ensure their homogeneity. the students scores on the grammar part of this test were also regarded as their pre...

this study investigated the impact of explicit instruction of morphemic analysis and synthesis on the vocabulary development of the students. the participants were 90 junior high school students divided into two experimental groups and one control group. morphological awareness techniques (analysis/synthesis) and conventional techniques were used to teach vocabulary in the experimental groups a...

this study was designed and conducted to find out if there is any significant relationship between iranian efl learners preferance for one of the three degrees of obtrusiveness in foreign language instruction (focus on form, forms and meaning) and their preferred experiential learing style. to collect the data two questionnaires were used. the first one on the degree of obtrusiveness and the se...