Objective Art business takes place in an institutional context and is highly reliant on the cultural, political, and social content of a society. Because of a variety of reasons such as the profitability of art industry in foreign market, low academic marketing knowledge, the opposing ideas to art economy according to its players, the high rate of graduate students in art disciplines and the n...

today's focus on marketing practices and activities of art-cultural business for growth and development of this business is of paramount importance. because the current (entrepreneurial) marketing model do not explain the marketing activities of such a business. this paper aims to provide a systematic and conceptual model of entrepreneurial marketing activities in the artistic and cultural...

e-Business models show why an e-business case might work from an economic perspective. They are often represented using informal textual representations. This inhibits a clear understanding of an e-business model by all stakeholders involved. We propose a more formal, conceptual approach for representing the business model, which we call a value model, to enhance the common understanding amongs...

Interactive art is of great relevance to the arts, sciences and technology alike. A common field of interest among researchers of different disciplines, practising artists and art institutes is the interaction between audience and artwork. This paper reviews existing research concerning interaction in interactive art and discusses its applicability for describing and classifying audience-artwor...

Business process collaboration is one of the most significant factors driving today’s global business development. Researches and applications such as business process modeling, workflow interoperability, web service and ambient intelligence have been involved in this area. However, a holistic understanding is missing. To clarify the requirements and build a research foundation for business pro...