Various scholars and media researchers have adopted the view, that due to the Cold War, war discourse has become the dominant discourse in Western media and popular culture. We live in a deeply militarized culture in which for instance many ordinary metaphors have their roots in war and popular culture is full of war material. Consuming war as a natural part of everyday entertainment, the "war ...

In Anglophone public discourse, the word crisis plays a significant role in discussion of critical events and situations across wide range domains. This paper discusses word’s status as keyword mainstream unpacks its semantic contents through natural semantics metalanguage corpus-assisted collocational analysis, explores ideological cultural assumptions underpinning usage. It finds that idea “g...

Employing the appraisal framework in discovering the way ideology is crystalized through discourse, the present study attempts to investigate how journalistic ideologies and political positions are manifested through attitudinal terms. Referring to White’s (2012) distinction of attitude types, inscribed vs. invoked, based on Martin and White’s (2005) appraisal theory, journalistic ideology toge...

WAR as a vehicle and Sport Is War as a conceptual metaphor (CM) seem inadequate to account metaphorically for SPORT. To cater for an inclusive vehicle/CM, we selected WIN and LOSS lexicon from the news coverage of Brazil’s football team loss to Germany and tested them through the Corpus of Contemporary American English. Then, the data were studied through the 3 stages of metaphor research. In t...

This study draws on a comparative framework to evaluate the translation of political implications in three Persian translations of the novellaAnimal Farm (by George Orwell), using  Fairclough’scritical discourse analysis (CDA) model. The study regards political implications and ideologies as a mode of background knowledge shared by writers and audiences in the source language. Fairclough’s mode...

The rapid growth of the Internet has an impact on many facets daily life, including social communication. prevalence defamation media platforms is a significant component this development. Through language, groupings fight among themselves and promote their own views. Discourse indicates ideology's influence based idea. This paper conducts critical discourse analysis in selected YouTube videos....

In light of the Bakhtinian heteroglossia and authorial hybrid construction, the present study sets out to argue how the assimilation of alien stylistics into the realm of social and ideological discourse may transcend the limits of the centralizing logos prevalent in the orthodox poetics. In so doing, first, an analysis of the Bakhtinian concepts is provided to renegotiate his argument on the a...

Globalisation as a process of increasing internationalisation based on the dominance of finance capital is a material process. This article, however, focuses on globalisation as a discourse, distinguishing between discursive strategies as deliberate efforts of social actors and discursive structures as stabilized social orders unaffected by simplistic voluntarist attempts at change. Taking Braz...

This study examines the constituencies, patterns of interaction, and ideologies in three online fora created to discuss the events of September 11th, 2001. Drawing on comparative case studies, the research explores the frames and discursive styles used by Brazilian, French, and American participants to articulate their views about this polarizing topic. The research identifies commonalities and...