نتایج جستجو برای: managers being unaware about marketing and distribution techniques
تعداد نتایج: 17013035 فیلتر نتایج به سال:
This paper examines the use of marketing strategies by Small, Micro and Medium Enterprises (SMMEs) in rural areas and identifies how they are limited by various internal and external factors. The study aimed to determine whether rural SMMEs have formal marketing strategies, the factors that constrain their marketing activities, their understanding of what marketing entails and the marketing com...
In this article, has been tried identifying and prioritizing Effective factors on recruiting volunteers in sport for all in Islamic Republic of Iran. The method of this study was descriptive-correlation. The statistical populations were the managers of sport for all federation, experts of administration of physical education and faculty members. The researcher-made questionnaire consist of 25 ...
The aim of this study is to survey the effect of customer relationship management on marketing performance with regard to the mediating role of innovation and marketing memory in Insurance authority in Kerman province. Population in this research is managers and staff of Insurance corporates in Kerman province and the sample amounted to 252 that were estimated by relative random way and Cochran...
the significance of the study of deixis was then mentioned. the purpose of the present study from the outset was to provide a comprehensive overview of all kinds of deixis in persian, describing and defining each in true while considering them structurally and semantically. chapter two consisted of two main parts. a review of the english studies in this respect, besides presenting persian liter...
this research is about the political economy of china in central asia. in this research the political & economic interactions affected on chinas political economy in central asia are examined. chinas goal of presence in central asia including political-security, economic and energy goals is described in one part. in another part, the trade relations between china and central asian countries ar...
nowadays, with technology progress and the emergence of new business models, increased levels of competition and changing demands and expectations of customers, using multi channels of distribution is growing rapidly. the coordination and integration of these channels with high efficiency and the elimination of these challenges requires more discussion. the purpose of this study is to investiga...
customer segmentation is one of the main and key issues in customer relationship management studies. one of the main challenges of customer segmentation is segments’ instability and changes over time. segments’ changes can be categorized into two main categories including structural and content changes. the focus of this paper is on the structural change which is very important. to analyze the ...
nowday, with technology progress and the emergence of new business models, increased levels of competition and changing demands and expectations of customers, using multi channels of distribution is growing rapidly. using multiple distribution channels, despite having advantages, have many challenges as coordination and integration of these channels with high efficiency and eliminate these chal...
one of the really important challenges facing agricultural producers is the choice of their product distribution channels. the present study is aimed at investigating the citrus marketing channel strategy and its determinants among citrus orchardists of mazandaran using a nested logit model. some two hundred and fifty two orchardists from 15 cities of mazandaran were taken as the study samples....
Marketing in general, and selling in particular, tends to be the most conspicuous organizational functions to customers and the general public at large. As such, many researchers have examined ethics in sales. Three general conclusions emerge from my research on ethics. First, although sales personnel view several business practices and situations differently (visà-vis being appropriate or inap...
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