nowadays medical journals around the world have proven their vital role in communities’ health. nevertheless, one important question is always arising regarding these journals that are whether they should publish any advertisements? the aimed of the present review article was to discuss different issues raised whenever one would like to answer this question. in 2013, the pub med search engine w...

This paper examines why business people in Ghana prefer using images of white on their billboard outdoor advertisements. To attain the study’s objective, a cross-sectional survey was used. Data collected from only section retail and wholesale businesses within Ejisu Juaben districts Ashanti Region which use advertisement. The findings show that advertisements because they are more attractive th...

AbstractPrint advertisements not only directly try to persuade buyers but also indirectly play a role in shaping their social attitude. An interesting area of research that as yet has received little or no attention is the study of the representations of females in magazines that their readers are mostly women. This study examined print advertisements in local family and health magazine from a ...

background: traditional cigarette advertising has existed in the us for over 200 years. studies suggest that advertising has an impact on the initiation and maintenance of smoking behaviors. in recent years, electronic cigarettes (e-cigarettes) emerged on the market as an alternative to the traditional tobacco cigarette. the purpose of this study was to describe advertisements in popular us mag...

We consider first order modal logic C firstly defined by Carnap in “Meaning and Necessity” [1]. We prove elimination of nested modalities for this logic, which gives additionally the Skolem-Löwenheim theorem for C. We also evaluate the degree of unsolvability for C, by showing that it is exactly 0′. We compare this logic with the logics of Henkin quantifiers, Σ1 logic, and SO. We also shortly d...

abstract through the interpretation of texts, and subsequent creation of social reality, mediated representations are often seen to be presented within the certain of ideological discourses that reflect the existing power structures. the main objective of this paper is to analyze television commercials with an emphasis on gender roles to decode the main elements of a dominant discourse (preferr...

This article intended to illustrate a profile of the impact of English in magazine print advertising in Iran, examining the quantitative results obtained from discourse analysis. Three issues of Khanevadeh Sabz and two issues of Zendegi Ideal, female-oriented and best-seller magazines published in 2011, were collected and a total of 261 advertisements was analyzed qualitatively. Results showed ...