We model a real-world case problem as a price competition model between two leader-follower supply chains that each of them consists of one manufacturer and one retailer. T he manufacturer produces partially differentiated products and sells to market through his retailer. The retailer sells the products of manufacturer to market by adding some values to the product and gains margin as a fracti...

Cooperative advertising is an agreement between a manufacturer and a retailer to share advertising cost at the local level. Previous studies have not investigated cooperative advertising for complementary products and their main focus was only on one good. In this paper, we study a two-echelon supply chain consisting of one manufacturer and one retailer with two complementary goods. The demand ...

This paper investigates the impact of provided service by the retailers and manufacturers on customers’ demand and members’ profit in a supply chain. It focuses on a supply chain structure with one manufacturer and a common retailer. The demand of customers depends on retailer price and service level. A game-theoretic framework is applied to obtain the equilibrium solutions for each entity in s...

this study considers a two echelon supply chain system consisting of one manufacturer and one retailer. under vendor managed inventory (vmi) program, the manufacturer is authorized to manage inventories of agreed upon stock keeping units at retail's locations. in this paper, we assume that the manufacturer monitors inventory levels at retailer's location, replenishes her stock under (...

this paper develops a closed-loop supply chain including one manufacturer, one retailer and a third party, in which the manufacturer produces a product under appropriate quality and sells it through a retailer in the market. the retailer pays the expense of marketing effort and a third party collects the used products from consumers and sends to the manufacturer. the manufacturer remanufactures...